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PR & Communication Packages

Inlumino Communications’ PR and Communication Packages, Business Basics, and training, contain everything a business needs to engage strategically with media, consumers, clients and partners.

Packages

The Total Package

The Total Package provides the ultimate solution to SMEs who need a strategic, integrated, multi-channel communications program.

Inlumino PR - Packages 2Benefits:

  • A dedicated PR consultancy without the costs of a full-time employee
  • Key messages are integrated across mediums, strengthening reach.
Inclusions:
PR & Media Relations
  • Strategic plan and publicity calendar developed
  • Proactive and Reactive Media Relations
  • Ongoing story pitching to media
  • All copywriting: media releases, case studies, backgrounders
  • Build media database
  • Target Trade and National/Regional/Metro consumer media
  • Event Management and publicity
Content Marketing
  • Create and curate written content
  • Develop Content Calendar
  • Pitch guest blogging
  • Images for use with blogs
Social Media
  • Create and manage social media platforms
  • Sharing key messages, content, media
  • Grow and develop online community
  • Target current and potential clients and community while developing sales leads.

 

The PR Package

The PR Package suits businesses that want to improve their visibility through trade and consumer media.

Benefits:

  • A dedicated PR consultancy without the costs of a full-time employee or a larger agency.
  • Proactive media relations – client news, angles and case studies are continually pitched to appropriate media.
  • Reactive media relations – Enquiries are responded to professionally and efficiently to ensure opportunities are maximised.
Inclusions:
PR & Media Relations
  • Strategic plan and publicity calendar developed
  • Proactive and Reactive Media Relations
  • Ongoing story pitching to media
  • All copywriting: media releases, case studies, backgrounders
  • Build media database
  • Target trade and National/Regional/Metro consumer media

 

The Social Content Program

The Social Content Program is offered for growing SMEs who want to begin a content marketing program, but may be unsure of where to start. Businesses that select this package are acutely aware that their online presence forms a key part of their brand and published content must reflect their business appropriately.

Benefits:

  • Blogging platform is fully managed
  • Key staff invited to contribute to content creation aspect, ensuring all posts meet the company’s requirements.
  • Social Media platforms such as Facebook are fully managed. Opportunities and issues are escalated immediately to key decision-makers.
Inclusions:
 Content Marketing
  • Manage blog platform.
  • Create and curate written content
  • Develop Content Calendar
  • Pitch guest blogging
  • Images for use with blogs
 Social Media
  • Create and manage social media platforms
  • Sharing content
  • Grow and develop online networks
  • Target current and potential clients and community while developing sales leads.

 

The Social Project

The Social Project has been designed for businesses who want their social media channels managed professionally and strategically to ensure maximum gain from digital networks. Businesses choosing The Social Package are acutely aware that their social media presence is an extension of their brand.

Benefits:

  • Social Media platforms such as Facebook are fully managed. Opportunities and issues are escalated immediately to key decision-makers.
  • Business leaders actively involved in content and other decision making processes.
Inclusions:
 Social Media
  • Create and manage social media platforms
  • Strategic sharing of content
  • Grow and develop online network
  • Target current and potential clients and community while developing sales leads.
  • Posting targeting to key dates and times of target consumer.

 

Business Basics

Inlumino PR - Packages 1Business Basics supply you with everything you need to get started managing your own PR, Content Marketing and Social Media.

PR Business Basics Package

The PR Business Basics Package is a cost-effective solution for small businesses that want to manage their own media relations.


Benefits:

  • All documents produced are handed over to the client to enact their own media campaign.
Inclusions:
 PR & Media Relations
  • 6 month strategic plan developed
  • 3 x media releases
  • 1 x Case Study
  • 1 x  business backgrounder
  • 2 x 1 hour PR planning sessions
  • Industry specific media list

 

The Social Content Business Basics Package

The Social Content Business Basics Package is offered for small businesses who want to begin a content marketing program and manage it themselves.

Benefits:

  • Initial blog posts and content calendar are developed, allowing your organisation to hit the ground running.
 Inclusions:
Content Marketing &Social Media
  • Develop 6 month Content Calendar
  • 3 x 300 word blog posts
  • 2 x 1 hour content marketing training sessions
  • Create social media platforms
  • 2 x 1 hour social media training sessions

 Training

trainingDoes your business need to get up to speed with social media?  Do you require assistance with LinkedIn profiles? Writing workshops? Media release mastery?

Inlumino Communications’ training sessions are tailored to your needs and can cover anything from #Hashtags to Headlines.

  • Social Media: Twitter | Facebook | LinkedIn | Instagram
  • Writing: blog posts | media releases | social media posts
  • Content Marketing: Calendar creation | Managing WordPress | Repurposing
  • PR: Identifying angles | Killer pitches | Better Backgrounders

If you require a tailored package for your PR and communication requirements please contact Inlumino Communications. Samuel Spurr is more than happy to create a bespoke solution.